Hotel 101: When choosing sheets and towels, go sustainable

April 24, 2018

Sure, a fancy lobby, extensive room service menu and breathtaking views make a great first impression for guests, but what really makes them ooh-and-ahh? We’ll give you a hint, it has everything to do with the sheets and towels. Guests want to feel like they’re sleeping in silk, or washing their face with a cloud, and the best way to do that is to know exactly what to look for when it comes to choosing towels and sheets. Luckily the choice is easy with the environmentally friendly Martex Green Collection from WestPoint Hospitality.

Organic cotton towels

What really matters when you’re buying towels for your property? Well, Martex answers all of those questions for you by focusing on important elements you might not have even considered – like eco-friendly materials and company sustainability.

  • This towel collection is made from all certified organic cotton and recycled polyester. The agricultural product used with the cotton does not involve the use of harmful chemicals and the production reduces pesticides pollution compared to conventional farming techniques.
  • It focuses on eco-friendly materials by using recycled plastic bottles and strips of labels and caps, which are crushed, cleaned and turned into fibers.
  • The unique Dryfast┬« technology of Martex’s towels reduces drying by up to 30%, which lowers cost and increases hotel efficiency.

Woven fiber sheets

Nobody likes a scratchy sheet; however, that doesn’t mean you need to blow your housekeeping budget by purchasing a high thread count sheet set. Instead, focus on better materials – like organic, recycled cotton, which produces a softer sheet without a higher price tag.

  • The weave of the Martex Green sheet, according to Real Simple, affects exactly how it will feel to your guests. Its fibers are woven from recycled bottles, which results in a softer product and helps reduce over 71,666 cubic yards of landfill space.
  • A high thread count doesn’t necessarily mean a high-end sheet. Many suppliers weave lower quality thread into a higher count, sort of defeating the process. As a general rule, buy above a 200-thread count sheet. However, anything above 800 often doesn’t make a difference.
  • The production of Martex’s high quality sheets is entirely sustainable. The cotton is used with limited to no pesticide pollution, which equates to a more natural product and a healthier farmer. Plus, the recycled polyester makes up to 52% of all fiber used in textiles and reduces energy use by 84%, plus limits greenhouse gases by over 70%.

So, when you’re ready to reorder sheets and towels, consider a collection that blends softness and sustainability. For your guests, consider the comfort of Martex Green.

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